idea
inspirational ideas for the retail enviroment
Good idea number 519
Hands on for Sony Ericsson
A striking monochrome backdrop and sympathetically shaped heat-bent acrylic forms display these live speaker solutions for Walkman handsets in a visually unobtrusive way whilst also discreetly housing essential security measures.
This challenging brief went from approved concept status to installation in 100 Carphone Warehouse stores in just 4 weeks!